Stevia growing demand has occupied the leading position in the industry news, but this is mostly the demand side of one-sided view. Stevia has set off a burst of waves in the popular sweetener market, and the market demand is rising. However the stevia leaves farmers seem to be good prospects, stevia paradox may cause farmers to grasp the potential supply shortage market opportunities.

According to understanding, from the beginning of the first quarter of 2014, stevia price significantly increased by about 20%. According to sweet leaf chrysanthemum growers said, in the past few years, the amount of Chinese planting Stevia declined sharply, leading to the North American market stevia sugar prices rose.

At the same time, stevia global demand is increasing. However, the puzzle is, in Stevia 菊正 in demand growth trend, why farmers are reducing cultivation of stevia. Before and after 1977, began cultivating Stevia in China growers, and planting.

To 2005, stevia plant an area of about 11000 acres. By 2010, its planting area increased rapidly to 61000 acres, the annual output of about 96000 tons.

This is equivalent to the global Stevia yield 80%, or it can be attributed to the global sugar free beverage market growing trend, and to support the beverage giant Coca-Cola.

Sweet leaf chrysanthemum growers in the low end of the supply chain, its profit thin, but its output still exceeded the number of global manufacturers use. Even if Stevia use increased significantly, but the farmers production capacity is greater than the market demand. Therefore, in about 2011, the stevia plant began to decrease. Therefore, in about 2011, the stevia plant began to decrease.

By the end of 2013, the total planting area of Stevia Chinese about remains low at 6590 acres, it is only 2010 a total area of 61000 acres of 10%. Of course, the only reason it is not sweet leaf chrysanthemum production decline. Although Chinese is the greatest sweetener exporter, but Chinese consumers on the sucrose natural alternative is not known. Many manufacturers are still in use as a sweetener saccharin sodium saccharin sodium products, due to low prices, about Stevia sweetener 1/60.

In fact, the use of Chinese government has limited saccharin sodium. Our sweet leaf chrysanthemum growers to win the international market, but in the face of the domestic market is difficult. Our sweet leaf chrysanthemum growers to win the international market, but in the face of the domestic market is difficult. In addition, other Asian countries such as South Korea and Japan and America showed similar Stevia growth trend.

Said the morning biological sales executive, currently in Korea, stevia won the majority of the crowd's attention, and become very popular. Korean consumers more willing to buy the stevia sweetener products, than American consumers in 2013, stevia sweetener of the company's sales increased by 10 times.

Why not see significant change in Stevia price? By viewing the stevia cultivation data and obviously decreased, no change was found in the past few years Stevia price.

Investigate its reason, at first the stevia leaf yield huge, but significantly higher than the actual demand.

Investigate its reason, at first the stevia leaf yield huge, but significantly higher than the actual demand. Because raw material reserves can be maintained for a period of time, so the production of raw materials inventory and stable reduction. In 2013, only in the northeast of China (region 1) area of available raw material inventory of more than 1000 tons.

But in other areas is better than no inventory, so prices rise rapidly. Because of too many small scale cultivation, so actually sweet leaf chrysanthemum growers did not behave as expected from the growing demand for objective profit. According to the relevant forecast, cultivation of Stevia increased slightly in 2014. According to the biological is expected this year, China Stevia leaf total output of about 18000 tons.

According to the biological is expected this year, China Stevia leaf total output of about 18000 tons. In view of the 12:1 ratio, output is expected to reach 1500 tons. The current stock market is estimated to be about 2000 tons (1 metric tons and China's 1 tons equivalent), and will be consumed rapidly in 5-6 months. Therefore, in 2014 there will be 500-1000 tons of shortage in the market, and is likely to carry over to the next year.

The manufacturer how to deal with this situation?

For a monthly consumption of more than 300kg manufacturers, the total order is a good choice, in response to fluctuations in the price of all of a sudden, and ensure the supply shortage in the period of may. During the raw material inventory shortage, distributors often preferred to perform total orders.

If Stevia raw materials companies use less, so the company could hit the market in the high prices of raw materials risk. So the total order, can increase the cost effectiveness, and effective control of risk.

As Stevia leading distributors, GWI will update all morning technology change the price and supply of information. Chenguang biotech and growers have maintained close ties, and to collect first hand information, to predict reliable market situation. At the same time, GWI tries to maintain its current market price, in order to facilitate the customers to have enough time to respond to market changes.